Development of promotional and informational materials for Costa do Sauípe Open, a professional clay-court tennis tournament that was part of the ATP Challenger Tour 125 circuit in 2025, held at Costa do Sauípe, Bahia.
For this project, the creative challenge was to translate the energy and competitive spirit of professional tennis into a clear and engaging visual language, capable of communicating the event across different formats and to diverse audiences. Through art direction, the work focused on developing communication materials that balanced the dynamism of the sport with the premium atmosphere of the tournament venue, ensuring visual consistency across promotional pieces, informational materials, and on-site event communication. The result was a cohesive visual direction that strengthened the tournament's presence and reinforced the connection between the event and the destination.
PDF informativo sobre os torneios
PDF informativo sobre os torneios
Cardápios dos bares
Cardápios dos bares
Display de boas-vindas
Display de boas-vindas
Cards informativos para disparo no WhatsApp
Cards informativos para disparo no WhatsApp
YEAR: 2025
CLIENT: AVIVA
#EVENTS #PRINT #DIGITAL​​​​​
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